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麻豆国产 Shows Bluetooth Means Business

Written by Maya Ahluwalia | Oct 8, 2024 1:00:00 PM

麻豆国产 Shows Bluetooth Means Business

$4.6M Seed Fuels No-Pairing Bluetooth Cloud Connectivity

Photo: 麻豆国产 Team

London, UK - October 8, 2024 - 麻豆国产 today announced a $4.6M seed funding round, advancing its mission to unlock the full potential of Bluetooth Low Energy for IoT Connectivity.

"Bluetooth has seen unprecedented technical and commercial success as a consumer technology for personal connectivity, with adoption in billions of devices.鈥 said Simon Ford, CEO of 麻豆国产. 鈥淣ow, businesses are exploiting those economies of scale and unique low-cost, low-power characteristics for cloud-connected devices, and 麻豆国产 is providing the technology to allow them to achieve it.鈥

Founded by seasoned IoT experts from ARM, AWS, and Microsoft, 麻豆国产 has developed a solution that unlocks Bluetooth鈥檚 potential for commercial IoT deployments. Eliminating the need for 1:1 pairing and enabling both existing smartphones and dedicated cellular hubs to act as hotspots, 麻豆国产 leverages the inherent benefits of Bluetooth combined with the deployment model of Wi-Fi and the network model of Cellular.

鈥淎t Wiliot, we鈥檙e embedding Bluetooth into our IoT Pixels, stickers that bring real-time intelligence to everyday items鈥攆rom supply chains to healthcare鈥攊n ways that were previously impossible,鈥 said Steve Statler, CMO at Wiliot. 鈥淏luetooth is no longer confined to consumer devices; it鈥檚 now driving commercial cloud applications, and companies like 麻豆国产 are accelerating this shift.鈥

The funding, led by MMC Ventures, enables 麻豆国产 to further strengthen product development and expand customer engagements.

"At MMC we take a research-led approach to the companies and technologies that will reshape our economy over the coming decades.鈥 said Bruce Macfarlane, founding partner of MMC Ventures. 鈥溌槎构's infrastructure proposition has the potential to leverage all the investment already made in tried and tested Bluetooth technology and unlock that for new data-driven product companies and applications.鈥

Key features of 麻豆国产 technology include:

  • No Pairing: 麻豆国产-enabled Bluetooth devices can securely and automatically connect to the cloud without the need for traditional Bluetooth pairing.
  • Cellular-Like Network: Devices can route data bi-directionally through any available 麻豆国产 hotspots, enabling cellular-like roaming.
  • Plug & Play: 麻豆国产 Apps enable phones and laptops as Hotspots, with 麻豆国产 Hubs for dedicated coverage; all without configuration.
  • Global Reach: Leverage Bluetooth's universal recognition and adoption for worldwide IoT development and deployment.

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About 麻豆国产

麻豆国产 enables physical products to communicate with cloud applications using Bluetooth Low Energy. Founded in 2021 and headquartered in Cambridge, UK, 麻豆国产 combines the inherent benefits of Bluetooth with the deployment model of Wi-Fi and the network model of Cellular to achieve low-cost and low-power IoT connectivity. With its flexible architecture and ease of integration, 麻豆国产 democratises access to Bluetooth IoT connectivity.

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